INFORM
1 Record, replay and loop
Focus on the
moment that matters
Film in INFORM or open a video you already have. Slow playback and loop a key moment to examine technique together.
FOR DANCE, MOVEMENT, AND SPORT TRAINING
Video analysis for performance —
All in one place
Record, compare and annotate movement in one app. Turn your observations into precise video feedback clients can use in training.
How it works
Make your feedback
easier to follow
Show clients what you see, why it matters and what to work on.
Focus on the
2 Annotate, take notes and share
Give feedback
clients can revisit
Draw lines and measure angles directly on the video. Keep notes and coaching cues with the clip, then record your explanation and export it as a video clients can revisit between sessions.
3 Compare videos
Compare movement
side by side
Compare a demonstration with a client’s movement, or review clips from different sessions to identify changes in technique.
Different disciplines,
same attention to detail
From dance technique to strength training, use the same tools to examine the movements that matter in your discipline.
- Dance
- Strength training
- Gymnastics
- Martial arts
- Boxing
- Climbing
- Figure skating
- Tennis
- Running
- And more
Coach wherever
movement happens
In person
Review a clip together in the studio, gym or outdoors. Connect your coaching cues to a moment your client can see.
Remote & async
Offer video reviews beyond your live sessions. Record feedback when it suits you; clients can watch the exported video without installing INFORM.
Why coaches choose INFORM
Being a choreographer and movement teacher, I had to find in a bunch of other apps the tools that are all conveniently present here. Can't recommend it more!
GIANPIERO GALDIInternationally acclaimed tango professionalFor years I've been looking for a replacement for the defunct Coach's Eye. INFORM is a beautiful answer. The controls layout is clean and intuitive.
For your business
Built for coaching.
Available for platform integration
Use the app with your clients, or talk to us about integrating INFORM technology into your training platform.
For coaches
Add video feedback
to your coaching offer
Use the INFORM app to give clients a reference they can return to between sessions.
- Support in-person sessions with visual feedback.
- Offer remote video reviews alongside your coaching.
- Share through the channels your clients already use.
For training platforms
Bring video analysis
into your platform
Explore a customised integration of INFORM’s analysis tools into your dashboard and user experience.
- Identify the tools your users need.
- Explore your workflow and branding requirements.
- Agree technical scope and commercial terms.
Get in touch
Request a demo
or discuss an integration
Tell us what you’d like to explore. We’ll reply to arrange a conversation.
Desktop Version In development
A holistic and advanced view
of movement analytics
Frequently asked questions
Who is INFORM for?
INFORM is built for coaches and practitioners who study movement to refine technique—in dance, movement training and sport. Training platforms can enquire about customised integration.
Do you store my videos?
Your videos, drawings and notes are currently stored on your device, not in INFORM cloud storage. We plan to add cloud storage and will explain how your information is handled before it launches.
Do I need an account?
Not currently. We plan to introduce accounts and sign-in.
Do clients need INFORM to watch my feedback?
No. Export your feedback as a video and send it through your phone’s sharing options. Cloud sharing is planned but is not available yet.
Can we integrate INFORM into our platform?
We work with platform teams to explore custom integration. Contact us to discuss your requirements, technical feasibility and commercial terms.
What devices does INFORM work on?
Android phones running Android 7.0 or newer, and iPhones running iOS 15 or newer.
See INFORM in action
Make video feedback
part of your coaching
Start with a demo of the app, or talk to us about your platform.